PRIVACY POLICY

PERSONAL DATA PROTECTION POLICY

At Alega, we are committed to safeguarding your personal data. This policy outlines how we collect, use, and store your data. For detailed information, please review our Personal Data Protection Policy available on this page.

WHAT INFORMATION WE NEED

As the controller of your personal data, Alega collects the following types of personal information from you:

- Personal details, such as your name, address, email, and phone number.
- Your IP address.
- Information about your operating system, web browser type, and version.
- Pages you visit and features you use on our site.

We also utilise cookies and similar technologies to analyse trends, administer the website, track user interactions, and gather demographic information. You can control cookie usage at the individual browser level. However, disabling cookies may limit your access to certain features on our website.

We partner with third parties to manage advertising on external websites. These partners may use technologies like cookies to collect information about your online activities for targeted advertising.

WHY WE NEED YOUR DATA

We require your personal data to provide you with the following services:

- Fulfilling orders, including delivery and communication regarding your orders.
- Processing payments.
- Sending updates and special offers via email (if you have opted in).
- Addressing inquiries and requests from our customer support team.
- Conducting business operations and reporting.

We collaborate with Microsoft Clarity and Microsoft Advertising to understand how you interact with our website through behavioural metrics, heat maps, and session replays. This information helps us improve and market our products and services, optimise the website, enhance security, and facilitate advertising.

WHAT WE DO WITH YOUR DATA

Your personal data is processed at Alega's office in Amsterdam. Data hosting and storage also occur within Amsterdam.

Some data is processed on our behalf by vendors in other countries, including companies like Shopify, Google, Facebook, and Klaviyo. No third-party providers have access to your data unless required by law.

DATA RETENTION

We retain your information for as long as your account is active or needed to provide services. We also retain data to meet legal obligations, resolve disputes, and enforce agreements. Afterward, your data is permanently deleted.

Some or all of your data may be stored outside the European Economic Area. By using our site and submitting information, you accept and agree to this.

DATA SECURITY

We take data security seriously and have implemented appropriate measures to protect your data. This includes securing your connection to our website and safeguarding internal access to personal information.

YOUR RIGHTS

If you believe any personal data we hold is incorrect or incomplete, you can request to see, correct, or delete it by emailing alegaamsterdam@gmail.com.

If you have concerns about how we handled your data or believe we breached privacy regulations, please contact our Data Protection Officer at alegaamsterdam@gmail.com or in writing to:

ALEGA

Data Protection Officer
Unit 4, Grubbehoeve 127, 1103 GM

Our Data Protection Officer will address your complaint and work with you to resolve it. If you remain unsatisfied, you can contact the Australian Information Commissioner or the supervisory authority in your European Economic Area country.

REVISIONS TO THIS STATEMENT

We may update this privacy statement to reflect changes in our data practices. Material changes will be communicated via email or notices on our website. We encourage periodic review of this page for the latest privacy information.

MOBILE TERMS OF SERVICE

Alega's mobile messaging service is subject to the following terms and conditions. We may modify or cancel the service without notice. By using the service, you agree to these Mobile Terms. Your continued use after any changes constitutes acceptance.

By using our SMS/text messaging service, you consent to receive messages from Alega via your wireless provider. Consent is voluntary, and your mobile number's inclusion on any Do Not Call list doesn't affect this. Message and data rates may apply, so check your mobile plan. You may opt-out at any time, with one-time confirmation. We don't charge for the service, but you're responsible for any wireless provider charges.

You may need to opt out separately from other Alega mobile programs. For support, email alegaamsterdam@gmail.com.

Changes to short codes or telephone numbers will be notified to you. Delayed or undelivered messages aren't our liability. You provide a valid mobile number, and if it changes, you must update it.

Alega Fashion complies with the Dutch Privacy Principles under the Privacy Act 1988 (Cth) and protects your data. Your security is essential to us.